The Power of Small Gestures

Dec 23, 2021 | News | 0 comments

This letter represents why we do what we do at Alline Salon Group. This letter beautifully showcases how stylists (Sara in this case) can truly shape lives and the power of small gestures. This serves as a great reminder for the Christmas season.

June 27, 2020

Dear Sara,

This is a little bit awkward. But I’ve wanted a really long time to pass this on to you. 

My wife and I came in for haircuts shortly before Christmas last year. 

My wife was suffering from dementia, and you treated her as if you’d been working with dementia patients all your life. You let us sit next to each other, and when it came time for her cut you turned her chair towards me so I could watch her expression as you cut her hair. 

It turned out better than I thought it would. 

Sadly, she died in March. And that haircut was one of the last, best moments of her life. She felt so pretty. She visited the mirror in her bathroom several times during the day and would come out beaming.

To see her happy was priceless. 

Looking back, it was likely one of dozens of haircuts you gave that day. But one which revitalized a woman’s sense of self and her singular beauty. I hope you always realize the power of your profession.

It’s so easy to take things like that for granted.


A grateful customer.

The Power of Small Gestures